Community Marketing Magic

With Marketing, Making a Difference Can Be Magic

The Tools to Bring People Together

Did you know that you can learn a lot about marketing for community events that make a difference by studying the craft of magician entertainers? Magicians employ some of the same kind of psychological techniques as promoters do. For this USA Make a Difference installment, we wish to thank the creators of 3 of the magic tricks websites that are a part of the Blog Coalition. These include Houdini Day, Invent Mentalism and Magic Neighbors.

Houdini Day takes a look at how Harry Houdini used publicity and marketing to become the most famous magician in the world even after his death in 1926.

Invent Mentalism examines mentalism and how certain aspects of it can help in the sales process.

“Magic Neighbors” uncovers the relationship that prestidigitation has to marketing for the community.

Making Meaning

Kindness in a World Gone Mad

Practicing Kindness

It seems that American society may be even more fractured than we first thought. With COVID-19 in the background and the full front, these United States have been not so united, with the ongoing division between Republicans and Democrats, plus even a further split as Republicans try to figure out who they are as a party. But that is just the beginning. Because in all of these camps there is a further split between those who are cynics and those who believe in and practice kindness.

Helping Others

There is so much unsettling news each day. It is difficult sometimes trying to find in news media the fine line between being informed and not letting the negativity get to you. There is no easy solution on how to stay in touch with your humanness in a world that is largely portrayed as inhuman. A path some recommend is the belief in a higher power, and this has been discovered by many as the right way to go. Also, it can help to have a sense of purpose and discover the way that you can help other people.

Practical Solutions

The websites we are going to peruse today are not of folks trying to change the world, but rather, bloggers who strive to offer practical and useful information for those who own small businesses.

A Happier Planet

The thing that all three web locations have in common is that they provide insight into how to use digital to have a more successful business. The hope is that the empowerment of entrepreneurs with approaches that work, will lead to a happier workplace with more jobs and ultimately maybe even a happier planet!


Create Your Own Luck

If you are an American, you have at your disposal, more than in many other countries, the opportunity to create luck for yourself. Even if you are an introvert and not someone who is comfortable with “networking” whether it be in person or virtually, with the right insights and actions, you can pave your way to good fortune.

If You Do Not Have Luck It is Harder to Pay It Forward

If you feel you are not a lucky person, it becomes more difficult to pay it forward. This is possibly in part because you are intrenched in your own negative beliefs and have little hope of a better future. Then add to this the fact that we are in a Pandemic and a country severely divided, and you have the recipe for stress and feeling unlucky.

How to Create Your Own Luck

How to create your own luck by viewing setbacks as opportunities. Following along with the notion that “Everything happens for a reason,” with training and affirmations we can move toward a new mindset. One that automatically looks at each new problem that arises in our lives, as the fun adventure into reworking this curveball into a chance to take a positive step forward.

Websites that are Experiments in Making a Difference and Building Luck

Websites that are experiments in making a difference and building luck include Thrillumentary and ArtisticPreneur. These sites all strive to make a difference in their own particular community and with their own unique skillsets, because they believe that giving back in turn builds luck.